The Priskel Journal
Notes on living in gold
Styling notes, care guides and the stories behind waterproof gold jewellery made for Indian weather and everyday life.
-
The Complete Guide to Waterproof Jewellery in India (2026)
Everything you need to know about waterproof jewellery in India — what it is, how it works, which materials last, and why most gold-plated jewellery fails in Indian...
Read the story
-
The "Daily Diamond" Revolution: Why Smart Luxury is the Future of Indian Jewellery
For decades, the word "Diamond" in India was synonymous with two things: high-stakes investment and a bank locker. Most of us only brought out our sparklers for weddings...
Read the story
-
Mastering the Indo-Western Fusion: How to Style Waterproof Gold with Ethnic Wear
There is a unique magic that happens when two worlds collide. In the dynamic world of Indian fashion, "Fusion" is no longer just a trend—it is a lifestyle....
Read the story
-
Monsoon-Proofing Your Style: The Essential Guide to Rain-Friendly Jewellery
In India, the arrival of the monsoon brings relief from the heat, but for your jewellery box, it’s the most dangerous time of the year. High humidity, sudden...
Read the story
-
The PVD Revolution: Why Your Jewellery Won’t Turn Green (Even in the Indian Summer)
If you’ve ever bought a beautiful gold-plated necklace only to have it leave a ghostly green ring around your neck after one humid afternoon in Mumbai or Delhi,...
Read the story
